Meet Helen, a Level 5 seller who is a content marketer, passionate about inbound marketing.
Tell us a bit about yourself. How did you get into freelancing?
I’ve always wanted to work for myself and it was when I was paying around £200 a month just to get to work in the city centre I thought “imagine how much money I could save working for myself?”! So I thought the time was right and I’m not a 9-5 person – so what am I doing in an office?
What was your previous job before deciding to go freelance?
I worked for a digital marketing agency overseeing the inbound marketing campaigns for the company itself, I didn’t work on the client accounts so I just fancied a job with more variety.
How did you come across PPH?
My friend actually suggested it to me, I’d never used freelancing sites before and I was surprised how easy it was to get started.
What was your first job like on PPH?
When my first proposal was accepted it was so exciting! I was really lucky with my first client because he was so lovely, he was looking for some social media posts and some advice about how to boost his presence online.
What is a typical day like for you?
No two days are the same really, I get up and check my emails, I also check my People Per Hour profile for any messages and browse new jobs. Most of my clients are monthly retainers so I always prioritise their accounts over other ad-hoc jobs.
How does freelancing compare to a 9-5?
Working for yourself gives you so much freedom and flexibility; you can really shape your days around your life. If you fancy a longer lunch or you need to go to an appointment you can do it and work longer hours the next day.
What benefits have you found by using PPH?
When I was first getting started PPH was instrumental in getting me my first few jobs so I could get my foot in the door. As there are so many different businesses using PPH, it gives me experience working with businesses in industries I might not have otherwise worked with.
What does your future hold? Where would you like to take this?
I’m not looking to grow my business past sole trader status, I’m happy just working for myself and helping small businesses grow their presence online. Since I’ve worked for myself I’m much happier and I genuinely enjoy the work I’m doing – what could be better?
What are your top 5 tips for freelancers who are new to PPH?
- Go in low for your first few jobs – but not too low, just lower than your usual price, this helps you get your initial jobs
- Submit proposals left, right and centre, you’ve got to be in it to win the job!
- Optimise your profile by uploading jobs to your portfolio and make sure all your skills are tagged
Don’t get despondent, keep plugging away it’s worth it
- When you get going try not to undersell yourself, remember, you have to make a living, too. If you don’t win that job so what, there’s plenty more opportunities out there!
What are your top 5 tips for your particular role?
- Keep up-to-date with the latest content marketing trends, it’s so important to be able to offer your clients the best advice
- Find the time to market yourself, through blog posts on your website and promoting it out through social media and also guest posting on third party sites; you need to get yourself out there as a writer people need to read your stuff!
- Use time-saving content marketing tools to help you deliver your services including Answer the Public and Buzzsumo for helping generate content ideas
- Writing content can be all-consuming, so take a five-minute break every hour, just go make a coffee or walk around the block – whatever you do don’t get cabin fever!
- Try not to edit your work as you go, you need to get a full draft out and then go back. Stopping and starting is not the most productive way to use your time.
What web browser do you use?
I am a lover of Google Chrome, it’s pretty much the only browser I use unless I’m testing something
If you were an animal, which one would you be and why?
I think I would have to be a mixture between an elephant and an ant. I can learn and remember new things fairly quickly and I would say a was a very hard worker!
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