If you are running a business in the modern world then chances are that it is going to need an online presence. Gone are the days when it was simply enough to have a well-designed website. Now, you need to make sure that it can be seen to. The main way that this is done is with Search Engine Optimisation. Search Engine Optimisation is the tool whereby business use keywords that are related to their business in order to boost where they in search engines. The prospective customer will search for that particular keyword and those websites that have the best SEO match will come up.
Here at People Per Hour, SEO is something that we know plenty about, which is why it is a regular feature, in some form, on our blog. So much so that we have decided to make it our next Round-Up subject.
This year our focus on Search Engine Optimisation began back in April 2017 when we featured the freelancer story of Jayanta. Jayanta is an expert who knows plenty about SEO and keywords. Jayanta not only took the chance to tell us more about how he ended up freelancing through the People Per Hour portal, but also shared some of his expert tips for getting SEO right.
April saw another great blog that had a distinctly SEO theme. This time it took an overall look at why it was important for businesses of all sizes to get on board. Not only this but it also looked at how it actually works and what an SEO company can do. All very useful basics if you want to know more about SEO, but are not quite sure where to start.
One thing that many businesses quickly learn about SEO is that it is always something that you can work on and improve. Something that is covered in this particular blog. Not only a useful guide for those who are new to the subject, this blog also acts a base point for those who know that it is about time they improved and increased the success of their own SEO efforts.
Another look at SEO from the point of view of one of the People Per Hour freelancers, this particular blog is more focused on the idea of backlinks. Or more importantly what a search engine is looking for in them. Meeting Nina is the main focal point of this particular blog, an entrepreneur who is not only a consultant but is also a certified Google Analytics Adwords and Advanced training provider.
If you want to know more about SEO and how to make it work for your business, then take a read through these blogs. If you are still feeling a little lost, and think that you may need some expert help, then perhaps it is time to find one of our expert freelancers and see if they can give you the guidance that you need.