Here at PPH, we want to make sure that your business, no matter how small, gains the success that you deserve. This means that we are always looking at ways that you can improve your business. Over recent weeks, one of the areas that we have looked at in more detail is Social Media.
Whether it is text messaging, content marketing or just social media in general, we know how to attract as many customers as possible, and here is our roundup of all the best tips.
On the 19th June, we featured a blog post that covered how text messages can be a simple way to effectively market your business. This particular blog looks at how SMS marketing can be a fantastic addition to your existing marketing strategy, particularly if it is used alongside email marketing and social media too.
There are a variety of uses for text messages, and one of the most effective has to be SMS coupons, which have a 10 times higher rate for redemption than paper coupons.
This blog also looks at how text messaging can be used for improving your level of customer satisfaction, such as asking for thoughts on a service you have delivered or perhaps trailing some new product ideas to see what your database think.
On the 12th June, we featured a blog post all about content marketing. Whilst content marketing isn’t a new idea, it seems to be one that is not used often enough, perhaps because business owners simply don’t understand what it means and how best to use it.
This blog set out to shine some light on the world of content marketing. Explaining more about the fundamentals that everyone should know about content marketing, and how it can prove incredibly valuable to your business.
The main aim of content should always be to provide value to your audience, with marketing and SEO the second aim. Something that this blog delves into more detail.
One of the best things about social media is that it is easy for your followers to share your posts and expand your reach. But, for this to work you need to make sure that you create posts that people want to share with their nearest and dearest.
This may not be something that comes naturally to everyone, which is why we presented, on the 5th June, a blog post sharing a whole host of ideas on how you can create share-worthy posts. Some of the top tips are easy to do, others may take a little more effort, but one thing is for sure, they will be able to help you see your post shared around and hopefully up your success rates.
One of the main aims for any SME is to try and grow their customers. Social media gives you an easy and effective way to do this, and best of all, it doesn’t have to cost the Earth.
There are a variety of ways that you can use social media to grow your business, and this particular blog from the 23rd May shows you some of the ways that you can utilise the power of social media to grow your business into something that is successful.
So, there you have it. Some of the recent blogs that we have created on social media and marketing for your business. If you want to try it out for yourself, then click through the links and read more on each of the blogs. You are sure to find some useful information that can improve your business.